Eyeglass Frames and Spectacles in Florence
Today, living in a world of images, it is more important than ever to monitor, promote and support visual well-being. There are many aspects to consider, from choosing the most suitable frame for your face, to lens centering and quality, not to mention the support of optical specialists, otherwise you may also experience postural discomfort, headaches and general discomfort.
There are two magical places in Florence where the enchantment becomes an exciting journey into the world's most sought-after eyewear; style, luxury, technological innovation, artisanal quality, passion and love are the cornerstones of their research.
Bottega di Sguardi – Inside, at via del Parione 54r, and Bottega di Sguardi at via Marconi 19fr, are two optical Boutiques, and more, staffed by expert opticians, optometrists and fashion consultants, who will advise you both from a technical perspective, on the best optical solutions for you, and from a stylistic perspective.
Each client is unique to us, and we celebrate this by guiding them hand-in-hand in choosing the most suitable frame and lenses, allowing them to feel their personal desire in the choice
ARTICLE INDEX
- Excellence in Optics in Florence
- Bottega di Sguardi Eyeglasses Collection
- Buying Original Eyeglass Frames in Florence
- The Customer Experience at Bottega di Sguardi
- Innovation and Technology at Bottega di Sguardi
- Opticians Optometrists in Florence
Bottega di Sguardi: Excellence in Optics in Florence
In Florence, at the Bottega di Sguardi Boutiques in via del Parione 54r and via Marconi 19fr, you will find a team of opticians and optometrists who stand out for their professionalism and competence, able to guide you in choosing the most suitable ophthalmic solution for your needs, characterized by the best in technological advancement. Following a thorough anamnesis necessary to understand your needs, we will proceed with vision measurement according to the latest methods, and then together consult on the most appropriate optical solution for your case.
Even if you stay in the city for only a few days, your glasses can be shipped and reach you anywhere in the world without any problem in the shortest possible time. The expertise of our opticians will allow you to have a unique experience, tailor-made for each of you, because we are all unique and different, and it is right that everyone wears their exclusivity on their nose, given that glasses are the most important and visible of all accessories. Therefore, our team of experts represents true excellence in optics in Florence and has also been trained in an aesthetic as well as technical direction, thus undoubtedly being able to recommend the perfect glasses for your face.
Our Boutiques are located in Florence, one in the heart of the Florentine center, specifically in via del Parione 54r, and the other towards the Florentine hills in via Marconi 19fr.

The Bottega di Sguardi Eyeglasses Collection
The Bottega di Sguardi eyeglasses collection is truly unique because we have always sought out the most exclusive, handmade, numbered, and unrepeatable eyewear from around the world, also known as wearable works of art.
All the collections available in our Boutiques, including our collaboration with the oldest factory in Cadore, are Limited Edition, allowing for even greater exclusivity to be attributed to the accessory that will complete our style.
The brands we collaborate with, many of which are handmade in Japan, create Limited Edition collections, and among them, some even number the pieces produced for each model and color. This allows one to enjoy unique pieces, glasses with a luxurious feel and rich in details that you will hardly see worn by anyone else.
Alongside exclusivity, a very high quality is always necessary; in fact, in our Boutiques you will only find brands that use excellent quality products such as Japanese acetate or titanium, sterling silver or even 18k gold, always exclusively handcrafted by the skilled hands of Master Artisans.
We look forward to an exclusive experience through the world's most unique niche eyewear, and in the meantime, you can check out our online shop at bottegadisguardi.com because we ship worldwide.
Buying Original Eyeglass Frames in Florence
Thanks to our continuous research, driven by our passion for eyewear, we boast one of the widest collections of Japanese glasses, which continue to be the most desired and exclusive glasses in the world today, as they are entirely handmade by Master artisans who pass down their knowledge from generation to generation.
But not only that, Japanese eyewear continues to establish itself as the most exclusive due to the highest quality of raw materials used, from acetate sheets aged for months, to titanium, 24k gold, and silver. Precious materials that very few are able to work with and manually enrich with sophisticated details, akin to true works of art.
Also Jacques Marie Mage, one of the most sought-after luxury brands by collectors of rare models, as each pair of glasses is numbered with a certificate, is a Los Angeles brand, yet the artisanal production is entrusted to the skilled hands of Japanese artisans.
Then we mention Bird&Cage, which in its New York workshop creates frames with one of the most precious materials, buffalo horn; then we fly to San Paulo, Brazil, to discover the eccentric and refined taste of two designers and architects who created Lapima, an eyewear brand that exudes seductive femininity.
Dita and Thom Browne are two other precious and sought-after brands that come from overseas but are entirely handmade in Japan.
If you are in Florence, you cannot miss immersing yourself in the exclusive world of Bottega di Sguardi, a boutique located in the heart of the historic center of Florence, in Via del Parione 54r and the other in Via Marconi 19fr.
The Customer Experience at Bottega di Sguardi
Take a deep breath and open the couvette we have prepared exclusively for you, take your time and immerse yourself in the journey of emotions that will lead you to choose what you were looking for.
“I bought 2 pairs of Vibes 360 glasses and besides the very high quality of the products, the assistance and sales method was also superlative. More than a purchase, it was a beautiful experience.”
“I highly recommend it to anyone looking for experienced and competent people who can guide you in choosing the perfect glasses from among many beautiful and unique options! For the first time, I am happy to "have" to wear glasses!!! Thank you from the bottom of my heart! “
“I was expecting something special when I decided to give a chance to this shop I never visited … but it has been more – much more – than special … it was like to be in a tale; they are masters in guiding you in the selection of the perfect glasses for you”
“Elegance, uniqueness, excellence, beauty, professionalism and friendliness! This is what distinguishes Bottega di Sguardi. The continuous search for unique pieces and creativity in their product always surprise!”
Innovation and Technology at Bottega di Sguardi
An expert team of opticians and optometrists awaits you at the Bottega di Sguardi Boutiques to take care of your eyes, using methods of applying the auxiliary health art of optics that utilize the most cutting-edge technologies and products.
This will ensure the preservation of your maximum visual acuity thanks to the most excellent ophthalmic quality offered by Essilor and Zeiss, world leaders in optics; furthermore, it will allow you to no longer have to wait long periods to receive your glasses, as Bottega di Sguardi has its own laboratory, which enables them to create your glasses in just a few hours.
Opticians Optometrists in Florence
Style, luxury, technological innovation, artisanal quality, passion, and love are just some of our "Sine Qua Non".
Because the world of Bottega di Sguardi is an eclectic and multifaceted world where technique and style are necessarily linked to each other with a common denominator, which is Research, because for every product present in our Boutiques, there is a lot of work behind it, driven by great research and passion, two attitudes that should move the entire world.
Bottega di Sguardi is a specialized optical center capable of offering you exciting journeys into the world's most sought-after eyewear designs, unique and extremely rare pieces, entirely handmade and numbered.
Our team of opticians and optometrists will be happy to take care of your eyes, supported by the world leaders in ophthalmic solutions, Essilor and Zeiss, offering the best optical quality combined with the most advanced technology for consistently high-performing vision.
We look forward to offering you a unique experience through the world's most exclusive niche eyewear, in Via del Parione 54r and Via Marconi 19fr, and in the meantime you can take a look at our online shop at bottegadisguardi.com

