Projekt Produkt

“Sophisticated exclusivity and selfless simplicity”: this is the motto of Project Produkt, a Korean eyewear company that stands out for its classic, minimalist taste but with a decidedly captivating naive touch. A combination of designers and optometrists, the brand does not come to the market to upset or disrupt, but rather to elevate the very concept of eyewear with a touch of grace, designing light, ethereal objects… of selfless simplicity, in fact.

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